Mixed reality experience on interactive screen in Hilversum.

To create an interactive experience, Ocean Outdoor positioned interactive screens throughout the Netherlands, featuring a mixed reality application for people to see as they pass by. This application displays reality (the person passing by) in a different surrounding. 

I developed two mixed reality settings for an interactive screen in Hilversum; a beach setting and a soccer pitch. In the videos below you’ll see an example of the end result.

Client: Ocean Outdoor, Westfield Mall Of The Netherlands
Concept and UI design: Hay St. – Roderick Meijer
Technical implementation: ORB Amsterdam

Innovative Applications - Mixed Reality - The Beach

Innovative Applications - Mixed Reality - Soccer